We’ll always make fashion, but we want to do this in the best possible way for each other, our planet and future.
Taking responsibility for our impact starts with being honest: where do we stand today, what needs to change? We need to become fully aware of our impact so we can minimize it. In order to, eventually, give back to the environment and society.
We have to refresh how we design, make and consume fashion. We’ll be looking at our materials and products, how they’re made, packed and transported. Innovation and smart solutions will offer an essential alternative to traditional methods.
To tackle climate change, we need to track our impact and improvements. Therefore, these smart solutions need to be measurable, science-based and ever evolving, reacting to the changing environment.